La Dama Verde, a rooftop cocina nestled in the heart of Miami, came to me in search of a brand identity that felt vibrant, fresh, and full of flavor — just like their tacos and margaritas. Inspired by the city’s bold colors and coastal charm, I built a playful yet elevated visual system that brought their vision to life through logo design, packaging, menus, merch, and social graphics. From sun-washed hues to clean, modern typography, every detail was crafted to reflect the energy of Miami and the spirit of the rooftop experience.